I have just posted a new Podcast Video Training Package on our PLR products Page.

In this Video and eBook, you will learn everything you need to know about setting up your own podcast and how to market it for maximum results. There has never been a better time to start your own podcast.

Sales of smartphones over recent years have fueled more interest in podcasts and now there are more podcast listeners than ever before. And the numbers are growing every year.

Planning your podcasts is a very important step in the process and many marketers make the mistake of trying to wing it.

7 top benefits of Podcasting

1. Podcasts are personal.

In a podcast, the content is delivered directly to your listeners, either verbally or through video. That’s a much more personal way of getting information than reading it from an e-mail or document.

2. Podcasts are easy to consume.

Once you subscribe to a podcast feed, new podcasts are automatically downloaded to your computer as soon as they are available. You can listen to them at your convenience.

3. Podcasts cut costs.

Because podcasts are delivered digitally, they eliminate many costs associated with other forms of communication including postage, printing, and paper. They can also reduce meeting costs and e-mail storage costs. They are easy to archive and updating them is quick and easy.

4. Podcasting is an efficient form of communication.

You can listen to podcasts while you do other things at work or at home, or during your commute. Some types of meetings can be eliminated in favour of podcasts, saving time and improving productivity.

5. Podcasts are portable.

Once a podcast resides on your computer, if your computer is portable, you can take the podcast with you and listen whenever or wherever you want. Or, you can transfer the podcast to a personal media player such as an iPod.

6. Podcasting is an on-demand technology.

Listeners decide what they want to hear, and when they want to hear it. On one hand, this means you’re competing for their eyes and ears. On the other hand, this means that if they are subscribing to your podcasts, there’s an excellent chance they’re actually getting the information you’re providing to them.

7. Podcasts are a social networking strategy.

Your podcast subscribers are the core of your community and over time, they will be your best prospects for deepening the relationship through cross-selling and loyalty tactics.

To learn more about podcasting download Podcast Video Training Package on our PLR products Page.